The identity for Eagle Wharf Road celebrates Hoxton’s authenticity and raw energy.

An origami eagle in flight, inspired by the vibrancy of Hoxton’s modern artisanal scene, brought this boutique development to life. The blocks of half tone pattern were inspired by the area’s art and print scene, and the colour palette took cues from local street art and nearby parks. An editoral approach to layouts and tone of voice completed this lifestyle-driven identity.

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Elizabeth Street, Belgravia